Digital Marketing Specialist — E-commerce Growth & Performance Marketing

Driving Growth Through SEO, Performance Marketing & AI

Helping e-commerce brands grow through Google Ads, Meta Ads, SEO, Email Marketing, Content Strategy, AI Automation, and Data-Driven Marketing.

0 + E-commerce Brands Managed
0 + Marketing Channels Managed
0 + AI Tools Explored
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From Civil Engineering to Digital Marketing

Digital Marketing Workspace

I'm a self-taught Digital Marketing Professional with a background in Civil Engineering. After graduating, I discovered a deep passion for digital marketing, business growth, advertising, and content creation. Through continuous self-learning—YouTube tutorials, hands-on experimentation, and real-world experience—I successfully transitioned into the digital marketing industry.

I specialize in Performance Marketing, SEO, and AI-powered marketing strategies. My engineering background gives me a structured, analytical approach to campaign management, data interpretation, and problem-solving.

Currently expanding my expertise through advanced Digital Marketing training and certifications while working hands-on with e-commerce brands.

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Professional Journey

Digital Marketing Executive

Kiwla
Current
Cross-Border E-commerce

Own end-to-end marketing operations for a cross-border e-commerce platform, driving brand visibility and revenue growth across multiple channels.

Social Media Marketing Content Marketing SEO Optimization Google Ads Meta Ads Email Marketing Banner Design Campaign Management Performance Monitoring Marketing Asset Creation
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Brands I've Worked With

Kiwla

Kiwla

Cross-Border E-commerce

Cross-border e-commerce platform offering cosmetics, skincare, haircare, health and wellness products.

SEO Content Marketing Email Marketing Google Ads Meta Ads Social Media Campaign Assets Website Banners
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Chimiya

Chimiya

E-commerce

E-commerce brand focused on delivering quality products with a strong digital presence.

SEO Google Ads Meta Ads Banner Design Marketing Campaigns
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Humsya

Humsya

Shopify E-commerce

Shopify-based e-commerce brand with focus on performance marketing and creative asset management.

SEO Performance Marketing Meta Ads Google Ads Creative Asset Management
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Primeccentric

Primeccentric

Personal Project

Personal website project independently built using AI-assisted development workflows from planning to deployment.

Website Planning UI Design Content Structuring AI-assisted Development Deployment
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What I Bring to the Table

Performance Marketing

Google Ads Meta Ads Campaign Optimization Audience Targeting Remarketing Performance Analysis

Search Engine Optimization

On-Page SEO Keyword Research Technical SEO Content Optimization Search Console

Email Marketing

Netcore Omnisend Campaign Creation Automation Audience Segmentation

Website Platforms

BigCommerce Shopify WordPress Basic Web Development

Content & Design

Canva Banner Design Carousel Design Social Media Creatives AI Content Creation

Analytics & Tools

Google Analytics (GA4) Google Search Console Marketing Reporting Campaign Tracking

AI Tools

ChatGPT Claude Gemini Perplexity Google AI Studio Qwen Napkin AI

Professional Credentials

Digital Marketing

Coming Soon

SEO

Coming Soon

Google Ads

Coming Soon

Academic Background

Bachelor's Degree in Civil Engineering

My journey began with a degree in Civil Engineering, where I developed strong analytical thinking, problem-solving abilities, and a structured approach to complex challenges. While engineering gave me the technical foundation, my curiosity for digital marketing led me to explore a completely different path.

Engineering taught me how to learn, and marketing gave me what to build.

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What Makes Me Different

01

Self-Taught Professional

Built my entire marketing skill set through self-learning, showing initiative, discipline, and the ability to independently master complex subjects.

02

Practical E-commerce Experience

Hands-on experience managing real e-commerce brands with measurable results across multiple marketing channels.

03

Multi-Channel Expertise

Proficient across Google Ads, Meta Ads, SEO, Email Marketing, Content Strategy, and Social Media—no channel silos.

04

AI-Powered Workflows

Actively leverage multiple AI tools to automate tasks, generate content, analyze data, and maximize marketing productivity.

05

Continuous Learner

Constantly updating skills through advanced certifications, industry blogs, and experimenting with emerging marketing technologies.

06

Hands-On Campaign Manager

I don't just strategize—I execute. From ad creation to performance analysis, I manage campaigns end-to-end with full ownership.

Let's Grow Your Brand Together

divya@example.com
India
LinkedIn
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